The day-to-day way in which we live, work and play is a reflection of who we are as individuals and as social beings living in a unique time and place. It is often forged by a quest for both pleasure and self-expression. But how can we ensure the lifestyles we lead today bring us a sense of satisfaction, well-being and belonging while ensuring a pleasurable and abundant life for future generations? "Lifestyle" could be defined as the constant search for a more pleasurable daily life. Arising at the crossroads of ethics, aesthetics, and culture, our lifestyles are the modes of living we adopt to express who we are and to bring pleasure to day-to-day actvities. 

At this intersection of "life" and "style," daily living can be raised to an art. Men, women, and children need to eat to survive. Gastronomy goes beyond, to a place where need meets culture. Everyone needs clothing. Fashion goes beyond as well; it is where clothing meets creativity. And so it is with the lifestyles we craft, which can transform quotidian tasks and habits into pleasurable experiences.
But as our lifestyles are linked to modes and levels of consumption, how will they be affected in the years to come by external forces like a growing population, constrained natural resources and cimate change? How will they be affected by trends like urbanization, economic "uberization," an aging population, and an ever-accelerating rate of technological change? In sum, how will the key daily components of our lifestyles - food, fashion, housing, mobility, leisure activities, work, and family life - shape, and be shaped by, our changing world? 

These are the questions this theme addresses, and we´d like you to join us in exploring how a collaborative use of advanced 3D technologies such as digital modeling, simulation, and virtual reality can help us understand, anticipate, invent and respond to evolving lifestyles.